Privacy Policy

Information We Collect

• What you send us through the contact form: your name, email address, school, the type of enquiry and your message.
• How the site is used, such as the pages visited and how visitors arrived, only if you allow analytics cookies.
• Whether visitors came from our ads, only if you allow marketing cookies.

Cookies and Similar Technologies

When you first visit we ask which cookies we may use. Until you allow a category, the scripts behind it are not loaded at all, so Google and Meta receive nothing from them. You can change your choice at any time from "Cookie settings" at the bottom of every page, including this one. If you turn a category off, we delete its cookies from your browser.

• Necessary: remember the cookie choice you made. These are always on.
• Analytics, only with your consent: Google Analytics shows us how visitors find and use the site.
• Marketing, only with your consent: the Meta Pixel measures how well our ads on Instagram and Facebook work and helps show them to people who have visited the site.

The site also loads its fonts from Google Fonts and video thumbnails from YouTube, and Cloudflare counts visits without cookies. These services receive your IP address when the page loads. Videos play on YouTube, under YouTube's own privacy policy.

How We Use Your Information

We use your enquiry to reply to you and to follow up about Smart Screening for your school. We use analytics and ad measurement to improve the site and our campaigns. We do not use this information to make decisions about you or your child.

Legal Basis

• Answering your enquiry: our legitimate interest in replying to people and schools who contact us.
• Analytics and marketing cookies: your consent, which you can withdraw at any time.
• Necessary cookies: needed to remember your cookie choice.

Sharing and Disclosure

We do not sell your personal data. Contact form messages reach us through FormSubmit, which forwards them to our email. Beyond the services named on this page, we share information only when required by law.

Google, Meta, Cloudflare and FormSubmit may process data in the United States and other countries outside the UK, the EU and the UAE. These transfers rely on the safeguards those providers offer, such as the standard contractual clauses approved by the European Commission.

How Long We Keep It

We keep enquiries only as long as needed to answer them and to continue the conversation with your school. Google Analytics keeps visit data linked to cookies and identifiers for 2 months and then deletes it; only totals, such as the number of visits per page, are kept after that.

Your Rights

Depending on where you live, you may have the right to access, correct, export or delete your personal data, and to withdraw consent at any time. To do so, contact us using the details below.

You can also complain to a data protection authority, such as the Information Commissioner's Office (ICO) in the UK, the authority in your EU country, or the UAE Data Office.

Children

This website is for schools and parents. It is not aimed at children, and we do not knowingly collect information from children through it.

Changes to This Policy

We may update this policy from time to time. Changes will be posted on this page with a new date.